Privacy Policy

Privacy Policy

Last Updated: July 12, 2026

At Genius Coffee N' Espresso Equipment, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, purchase products, request service, communicate with us, or otherwise interact with our business.

This Privacy Policy applies to both:

  • Genius Coffee Equipment LLC (United States)

  • Genius Coffee N' Espresso Equipment Inc. (Canada)

This Privacy Policy applies to Genius Coffee N' Espresso Equipment Inc. (Canada) and Genius Coffee Equipment LLC (United States), collectively referred to as "Genius Coffee Equipment," "we," "our," or "us."

Information We Collect

Depending on how you interact with us, we may collect:

Personal Information

  • Name

  • Company name

  • Billing and shipping addresses

  • Email address

  • Telephone number

  • Mobile phone number

  • Payment information (processed securely by third-party payment providers)

  • Tax information when required

Equipment Information

To provide technical support and warranty service, we may collect:

  • Equipment manufacturer

  • Model number

  • Serial number

  • Installation date

  • Service history

  • Water treatment information

  • Photos or videos you provide

  • Technical notes created during service

Website Information

When visiting our website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Time spent on our website

  • Referral source

  • Cookies and analytics information

How We Use Your Information

We use your information to:

  • Process orders

  • Schedule service appointments

  • Prepare quotations

  • Process payments

  • Deliver products

  • Register warranties

  • Provide technical support

  • Respond to inquiries

  • Improve our products and services

  • Maintain customer service records

  • Meet legal and accounting requirements

  • Detect fraud or unauthorized activity

  • Send important account or order notifications

SMS and Text Messaging Communications

If you provide your mobile phone number and consent to receive text messages, Genius Coffee may send SMS messages relating to:

  • Appointment confirmations

  • Appointment reminders

  • Technician arrival notifications

  • Service updates

  • Order updates

  • Delivery notifications

  • Customer support communications

  • Warranty updates

  • Invoice reminders

  • Account notifications

  • Promotional messages, where you have expressly consented

Message frequency varies.

Message and data rates may apply depending on your mobile carrier.

Consent to receive SMS messages is not a condition of purchasing any products or services.

You may opt out of receiving text messages at any time by replying:

STOP

For assistance, reply:

HELP

or contact us directly.

We maintain records of customer consent where required by law and carrier requirements.

SMS Privacy Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

This statement applies specifically to information collected for SMS communications.

Email Communications

We may send emails regarding:

  • Orders

  • Service appointments

  • Warranty information

  • Technical updates

  • Product recalls

  • Company announcements

  • Marketing communications (where permitted)

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails.

Transactional emails relating to active orders or services may still be sent.

Cookies

Our website uses cookies and similar technologies to:

  • Remember your preferences

  • Improve website performance

  • Analyze website traffic

  • Measure advertising effectiveness

  • Improve user experience

You may disable cookies through your browser settings, although some website features may no longer function correctly.

Analytics

We may use services such as:

  • Google Analytics

  • Shopify Analytics

  • Meta Pixel

  • Other website analytics tools

These services help us understand how visitors use our website.

Payment Information

Payments are processed through secure third-party payment providers.

We do not store complete credit card numbers on our servers.

Payment information is handled according to the security standards of the payment processor.

How We Share Information

We may share information only when necessary to operate our business, including with:

  • Shipping companies

  • Payment processors

  • Equipment manufacturers

  • Warranty providers

  • Accounting professionals

  • Technology service providers

  • Government authorities when required by law

We require service providers to use appropriate safeguards for personal information.

We Do Not Sell, and we Do Not Share Personal Information

Genius Coffee Equipment does not sell or share consumer personal information, including mobile phone numbers, with third parties or affiliates for marketing or lead generation purposes.

We may share personal information only with trusted service providers when necessary to operate our business, fulfill orders, process payments, provide warranty support, comply with legal obligations, or deliver the services you request.

SMS Privacy Notice

Genius Coffee Equipment does not share SMS consent or mobile phone numbers with third parties or affiliates for marketing or lead generation purposes.

Mobile information collected for SMS communications is used solely to communicate regarding inquiries, appointments, service requests, orders, technical support, and other business-related communications.

Data Security

We take reasonable administrative, technical, and physical measures to protect personal information from unauthorized access, disclosure, alteration, or destruction.

However, no method of internet transmission or electronic storage is completely secure.

Data Retention

We retain information only for as long as reasonably necessary to:

  • Provide services

  • Maintain warranty records

  • Meet legal obligations

  • Resolve disputes

  • Enforce agreements

  • Maintain business records

Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access your personal information

  • Correct inaccurate information

  • Request deletion of personal information where legally permitted

  • Withdraw consent for marketing communications

  • Request information regarding how your information is used

Certain information may be retained where required by law or legitimate business purposes.

Children's Privacy

Our products and services are intended for businesses and adults.

We do not knowingly collect personal information from children under 13 years of age.

Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of those websites.

We encourage you to review their privacy policies.

International Data

Because Genius Coffee operates in both Canada and the United States, your information may be processed or stored in either country depending on the products or services provided.

By using our services, you acknowledge that your information may be transferred between Canada and the United States where permitted by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The most current version will always be posted on our website with the updated revision date.

Continued use of our services after changes are posted constitutes acceptance of the revised Privacy Policy.

Contact Us

If you have questions regarding this Privacy Policy or our privacy practices, please contact us:

Genius Coffee

Website: https://www.geniusequipment.com

Email: info@geniusequipment.com

If your inquiry relates to an existing order or service request, please include your invoice number or equipment serial number when contacting us.